Stores, AI, reporting and CRO - for Shopify brands.

We design, build and migrate Shopify and Shopify Plus stores that are fast, flexible, and built around how your team actually sells - including B2B and wholesale. Every build starts with the technical direction: what to build, fix, automate or leave alone.

Recent: a rebuild for a national first-aid brand with a two-minute compliance quiz and NetSuite-integrated stockist portal → Fast Aid case study.

Store-selection and delivery logic for a multi-store grocer → Harris Farm case study.

When off-the-shelf apps create gaps, workarounds, or duplicated effort, Jaboo builds the missing layer between Shopify and your operations.

Recent: returns logic we designed for a client's US store was adopted by the returns platform itself as a product feature. A bulk multi-store pricing pipeline that a client's own team now runs - Deiji Studios case study.

We fix the tracking first - pixels, events and attribution that survive checkout extensibility - then set up recurring commercial reporting your team will actually read: what sold, what stalled, and what to do next.

On design-partner stores, Assay - Jaboo's proprietary evidence layer for Shopify - sits underneath, separating trustworthy demand from noise. It informs builds, AI and CRO alike.

Reporting and Assay →

We do not run campaigns. We improve the journeys they land on: speed, UX, landing pages, checkout and merchandising - and we build the changes ourselves, so nothing is left in a deck.

Every change starts from the reporting and behavioural analytics - session recordings, funnel analysis, Hotjar or Contentsquare - and is measured after it ships.

Recent: 64% more orders on 36% less traffic → Perfect Cosmetics case study.

Most of our long-term clients keep us on after launch - some for over five years. A retainer gives you a set allocation of development and optimisation time each month, priority response, and a quarterly roadmap, so the store keeps improving instead of quietly drifting.